The first funding winter for Indian startups happened in 2012-13. Pepperfry started in January 2012 and by the end of that year, we were beginning to face the brunt of capital-shortage. We had to take a hard look at how we were building the business and what we should do. Read more here: In the trenches, the team thrived: Ambareesh Murty, CEO, Pepperfry
Read More Here: In the trenches, the team thrived: Ambareesh Murty, CEO, Pepperfry
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